img src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-src="https://static.adweek.com/adweek.com-prod/fishbowlny/wp-content/uploads/sites/9/2015/07/Madame-Noire_article1.jpg" alt="Madame-Noire" width="300" height="255"">MadameNoire, a site that caters to the interests of African-American women, digs deeper than some other lifestyle publications serving a similar audience. As deputy editor
Brande Victorian explains, “A lot of our stories don’t get covered in the mainstream, so we try to make sure we’re telling black women things they need to know, whether there’s a biopic coming out or a health concern they need to be thinking about.”
Freelancers interested in pitching MadameNoire should keep this in mind and be prepared to put on their reporter’s hats.
“The goal this year is to get more original reporting. We do a lot of commentary and personal stories, which is good, but I really want to move into more concrete reporting where we’re telling the stories instead of snagging them from other news arenas,” [Victorian] said.
For more, including the site’s other big editorial need, read How To Pitch: MadameNoire.
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Source : http://www.adweek.com/digital/reported-pieces-are-in-demand-at-madamenoire/331